Blue Ocean Leadership (Harvard Business Review Classics)
| Use attributes for filter ! | |
| Google books | books.google.com |
|---|---|
| Originally published | 2017 |
| Authors | Renée Mauborgne |
| W. Chan Kim | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2413787 |
About Blue Ocean Leadership (Harvard Business Review Classics)
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. . . .
