Strategic Marketing Problems: . . .
| Use attributes for filter ! | |
| Google books | books.google.com |
|---|---|
| Originally published | 1978 |
| Authors | Kerin Roger |
| Robert A. Peterson | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2289553 |
About Strategic Marketing Problems: . . .
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned. . . .