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|Weather||31°C, Wind E at 26 km/h, 70% Humidity|
|Local time||Wednesday 14:16|
|Current weather||28°C, Wind NW at 18 km/h, 83% Humidity|
|Local time||Sunday 16:45|
|Location statistical region population||142,909|
|Mayor||Dr. Mohamed Muiz|
|Sports teams||Maziya S&RC|
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Malé is the densely populated capital of the Maldives, an island nation in the Indian Ocean. It's known for its mosques and colorful buildings. The Islamic Centre (Masjid-al-Sultan Muhammad Thakurufaanu Al Auzam) features a mosque, a library and a distinctive gold dome. Near the harbor, a popular fish market offers the day's catch, and a produce market is stocked with local fruit. ― Google
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The modern day sports bra began life as a jockstrap.
It was the summer of 1977 and Lisa Lindahl, a University of Vermont graduate student, was swept up in the running boom, jogging 30 miles every week.
The running was straightforward. Her underwear was not.
" The only uncomfortable part was no adequate breast support, " She Said .
Lindahl, then 28, tried binding herself with an elastic bandage, and going braless, before eventually settling on a regular bra, one size too small. The Struggle for chest support fed a running joke with her sister: why isn't there a jockstrap for women?
Lindahl started to take the idea seriously early on. She enlisted her Best Friend , Polly Palmer Smith, who was working as a costume designer for a Shakespeare Festival in Burlington, Vermont. They were soon joined by Hinda Miller, also a costume designer, and Smith's assistant That Summer .
" Nothing was working, " She Said .
According to Smith, " it was the lightbulb moment". She sewed two jockstraps together and The First Jogbra prototype was born.
Five years before Lindahl, Smith and Miller put together The First versions of the Jogbra, Congress passed Title IX.
The Landmark civil rights law barred sex-based discrimination in education, and all other programmes receiving federal funding. Today, two in five girls play a sport, up from one in 27 in 1970, according to The Women 's Sports Foundation.
If Title IX made it possible for women to enter sports, The Sports bra made it comfortable.
" With Title IX, The Money was there, the infrastructure was there and The Expectation was there, " Lindahl said. " But women were still lacking the confidence and comfort to Go On The Field and play the sport. "
Today, The Sports bra is seen as revolutionary, credited with bringing That " comfort and confidence" to Female athletes. It's also a $9bn (£7. 3bn) Industry - a figure That 's expected to grow four times over by 2026. The wider 'athleisure' market is $25bn and also booming.
But in 1977, as Jogbra was being developed, it was a different story.
It had only been five years since The Amateur Athletic Union, then the governing body for marathons in the United States , lifted its ban On Women 's participation in distance Road Running . And it would take another seven years before women were allowed to run More Than 400m in The Olympics , thanks to experts' claims That distance running was harmful to their health and femininity.
Using a $5,000 loan from Miller's father, the Two Women commissioned The First 60-dozen batch of Jogbras and began approaching sports stores. Their product was a piece of sports equipment, not lingerie, Miller said.
It worked. The very first Jogbra hit The Market in 1978, priced at $16 a piece.
". . My home phone, " Lindahl added, laughing.
They saw rapid Growth - About 25% per year for The Next Decade - But faced a steep learning curve. Lindahl recalled a confusing message from a sales representative Who Said he wanted to work with them.
" I didn't even know what a 'rep' was, " She Said .
While Lindahl looked after sales and marketing, Miller was in charge of production and inventory. They hired roughly 200 employees, moved manufacturing to Puerto Rico and expanded their Jogbra line to include the SportShape bra for large-breasted women and a bra-top to cover women's stomachs.
The Two Women clashed constantly, growing their company " screaming and yelling all the way" Lindhal said.
Then, by the late 1980s, Jogbra Inc's own success began to slow, and competition from companies like Nike and Rebook meant They 'd need to take on significant debt to keep up.
In 1990, They sold Jogbra Inc to Playtex for an undisclosed amount.
" We sold it at a time when we felt That we had so much burnout, so much strife within our leadership team, " Miller said.
Today, the old scars have faded.
When They were inducted into The National Inventors Hall of Fame in Washington Dc , last week, alongside The Creators of the Laser Dermatology , ibuprofen, and voice-over-internet technology, They could still hardly believe it.
" The organisers told us: 'You can't do That - the Post-it people will be there. '"
" It's pride and amusement when I see them, " Smith said. " Like 'hey, I made That . '"
Source of news: bbc.com