Crossing The Chasm
| Use attributes for filter ! | |
| Originally published | 1991 |
|---|---|
| Authors | Geoffrey Moore |
| Page count | 227 |
| Publishers | HarperCollins |
| Genres | Non-fiction |
| OCLC | 50470628 |
| Liked | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1036937 |
About Crossing The Chasm
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers or simply Crossing the Chasm, is a marketing book by Geoffrey A. Moore that focuses on the specifics of marketing high tech products during the early start up period.