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Christian Homburg

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Gender Male
Age 62
Date of birth January 13,1962
Zodiac sign Capricorn
ResidenceMannheim
Germany
BooksSales Excellence: Vertriebsmanagement mit System
Gomadingen, Germany
Alma maters Johannes Gutenberg University of Mainz
Karlsruhe Institute of Technology
Fields Business administration
Marketing
Behavioural sciences
Born Gomadingen
Germany
H index 110
Edited worksHandbook of Market Research
Marketing-Controlling
Gabler Lexikon Marketing
Education Karlsruhe Institute of Technology
Johannes Gutenberg University of Mainz
Date of Reg.
Date of Upd.
ID1008512
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Christian Homburg Life story


Christian Homburg is a German marketing researcher, director of the IMU – Institute for Market-oriented Management and chaired professor for Marketing at the University of Mannheim. His special subjects are market-oriented management, customer relationship management and sales management.

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