What Is Strategy - And Does It Matter?
| Use attributes for filter ! | |
| Google books | books.google.com |
|---|---|
| Originally published | 1993 |
| Authors | Richard Whittington |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2069341 |
About What Is Strategy - And Does It Matter?
In this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. . . .