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Web Design

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About Web Design


Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.

Do you need a degree to work in tech?

Do you need a degree to work in tech?
Jul 27,2023 9:21 pm

... He dropped out of school at the age of 15 and taught himself Web Design and tech skills for the next two years, including through the Harvard course...

The women who left their jobs to code

The women who left their jobs to code
Apr 7,2023 10:20 pm

... The number of women working as Web Designers increased by almost 10,000...

Coding: Female engineers deleting myth that tech is for men

Coding: Female engineers deleting myth that tech is for men
Dec 3,2022 5:20 pm

... " Latest ONS figures show women make up 31% of the wider technology industry, but for software developers, Web Design professionals and data analysts the proportion is far lower at just 18%...

Paradise reopened - Bali hopes for tourists to return

Paradise reopened - Bali hopes for tourists to return
Jul 7,2022 3:40 am

... The expat, who runs a digital marketing and Web Design business catering to the local tourism industry, even recorded the event on his mobile phone...

Ukraine crisis: The Brits trying to get family out of the country

Ukraine crisis: The Brits trying to get family out of the country
Feb 24,2022 12:39 am

... The couple have been married for six years but for the past few years he has been splitting his time between Ukraine and the UK, where he owns a Web Design business...

Shein: The secretive Chinese brand dressing Gen Z

Shein: The secretive Chinese brand dressing Gen Z
Nov 10,2021 5:19 am

... Shein was recently described as " manipulative" by Web Design agency Rogue Media, which identified eight prompts on its website encouraging shoppers to spend more money or give away personal data in exchange for discounts or reward points...

With people vulnerable: How about a digital assistant?

With people vulnerable: How about a digital assistant?
Apr 24,2020 3:50 am

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Sham news sites make big bucks from fake views

Sham news sites make big bucks from fake views
Feb 16,2020 8:43 am

... The site was created by a Web Design firm based in Karachi, Pakistan...

Sham news sites make big bucks from fake views

Feb 16,2020 8:05 am

Forbes and Business Insider are both well-known news sites. So is forbesbusinessinsider. com a new spin-off?

No. It has nothing to do with either Forbes or Business Insider.

In fact, it's a site That copies and pastes entire articles from other publishers and reposts them with very slight changes.

There are 350 million registered domain names on The Internet . Experts say it's impossible to count how many are sham news sites.

But just like legitimate websites, they earn money from The Major tech companies That pay them to display ads.

Billions of dollars

Amazon and Google are two of The World 's biggest players in the digital advertising industry.

They bring in billions of dollars a year from selling access to ad space across The Internet .

When the BBC recently viewed forbesbusinessinsider. com, it saw ads promoting major brands including Sephora and Vitality insurance.

After Google was alerted to The Site by the BBC, it stopped publishing ads on it but Amazon is still doing so.

The Site was created by a Web Design firm based in Karachi, Pakistan. Designer Shahzad Memon told the BBC his company built forbesbusinessinsider. com as a test to find ways of increasing search engine optimisation - the ability to make a link to a site appear high up In Search results for certain queries.

"You don't have to be an advanced hacker to do this," said Dr Augustine Fou, a digital advertising expert based in New York .

"As long as you know a little bit of code, you can build a basic website using templates. "

Often the sites are not designed to be seen by human eyes at all.

The laredotribune. com website also - at first glance - appears to be a regular news site for a city in South Texas . There are stories about local residents and President Trump's border wall with Mexico .

An investigation by Social Puncher picked apart the content of the Laredo Tribune's website

But the stories have no publication date. There are no contact details for the editorial staff and The Site loads slowly due to the large number of ads.

Yet The Site has had 3. 7 million page views over The Past three months, according to data from analytics firm SimilarWeb.

Not bad for a news site covering a city of just 260,000 people.

But The Audience is fake. Bots are used to give the impression of high traffic, generating very real revenue for The Site 's creators.

"We estimate each site is making at least $100,000 [£77,450] a month," said Vlad Shevtsov, director of investigations at Social Puncher, The Firm That exposed A Number of fraudulent news sites. The organisation says ad fraud is a million-dollar industry.

Dig a little deeper into the Laredo Tribune's user data, and there are other clues it is not legitimate.

Advertisers might ask why there were 500,000 page views in September, which jumped to a staggering three million views in October.

Ads for major UK brands including Virgin Media , Superdrug and even TV Licensing were all displayed on related sham news sites seen by the BBC.

"We hope more can be done across the industry to clamp down on these instances of pay-per-con advertising fraud," said a Virgin Media spokesman.

Google says the Laredo Tribune does not breach its advertising rules, and it found no issues with traffic to The Site .

"That means That next month, The Anonymous owner will get the next payout cheque from Google," said Mr Shevtsov.

But many in the industry say Google does not do enough to ensure advertising budgets are not wasted via other bogus sites.

"The ad industry and Google Keep ignoring obvious Evidence - That they pay fraudsters," Mr Shevtsov said.

Dr Augustine Fou agrees.

"I get why this is really hard for a platform like Google to police. There are hundreds of thousands of apps and millions of sites That use its advertising technology to make money," said Dr Fou.

"But after years and years of knowing about abuses, they ought to be doing Something More proactively, not just taking action after third parties do all The Work for them. "

Google says it is very invested in The Fight against ad fraud. The BBC invited Amazon to comment but it did not respond.



advertising, google, fake news

Source of news: bbc.com

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