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Unleashing The Ideavirus

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Google books books.google.com
Originally published 2000
Authors Seth Godin
GenresSelf-help Book
Reviews www.goodreads.com
Published 2000
Media actions www.worldcat.org
Get book actions www.worldcat.org
Date of Reg.
Date of Upd.
ID2192647
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About Unleashing The Ideavirus


Counter to traditional marketing wisdom which tries to count, measure and manipulate the spread of information, bestselling author Seth Godin argues that the information can spread most effectively from customer to customer, rather than from business to customer. ...

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