Trade Shows In The Globalizing Knowledge Economy
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| Google books | books.google.com |
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| Originally published | 2014 |
| Authors | Harald Bathelt |
| Francesca Golfetto | |
| Diego Rinallo | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1988498 |
About Trade Shows In The Globalizing Knowledge Economy
This book presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than mere consequences, of globalization. . . .