The SAGE Handbook of Social Marketing photograph

The SAGE Handbook Of Social Marketing

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Originally published 2011
EditorsCarol A. Bryant
Kathryn Angus
Date of Reg.
Date of Upd.
ID2109820
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About The SAGE Handbook Of Social Marketing


For the first time, this benchmark handbook brings together a systematic framework and state-of-the-art thinking to provide complete coverage of the social marketing discipline. . . .

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