The Aging Consumer: Perspectives From Psychology and Economics photograph

The Aging Consumer: Perspectives From Psychology And Economics

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Originally published 2010
Editors Carolyn Yoon
Norbert Schwarz
Aimee Leigh Drolet
Date of Reg.
Date of Upd.
ID2087370
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About The Aging Consumer: Perspectives From Psychology And Economics


At present, about 45 million Americans are over the age of 65, and by 2020, one out of every six Americans will be 65 or older. These statistics are reflective of a worldwide phenomenon in developing and developed countries alike unrivalled since the Industrial Revolution. . . .

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