Television And The Viewer Interest: . . .
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| Google books | books.google.com |
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| Originally published | 1994 |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2006252 |
About Television And The Viewer Interest: . . .
How do television broadcasters take account of the interests and needs of viewers? What are they required to do by laws and regulations? What do they do of their own initiative? How do they respond to the attitudes and opinions of individual consumers, and to growing pressure from viewer and consumer groups?