Strategy, Structure, And Antitrust In The . . .
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| Google books | books.google.com |
|---|---|
| Originally published | 1993 |
| Authors | David T. Scheffman |
| Pablo Tomas Spiller | |
| Timothy Muris | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2274791 |
About Strategy, Structure, And Antitrust In The . . .
Pepsi-Cola and Coca-Cola are widely recognized as being two of the premier marketing companies in the world. They have introduced a great variety of new products and package types. They have raised celebrity advertising to a new level. Coca-Cola even changed the formula for Coke. . . .