Signs For Sale: An Outline Of Semiotic . . .
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| Google books | books.google.com |
|---|---|
| Originally published | 2000 |
| Authors | Marcel Danesi |
| Paul Perron | |
| Ron Beasley | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2059631 |
About Signs For Sale: An Outline Of Semiotic . . .
This text is a user-friendly introduction to the semiotic study of advertising. It is intended for advertisers and marketers interested in the use of semiotics as a tool in their field. It can also be used as a basic textbook in semiotic analysis and in media courses. . . .