Pop-Tarts
| Use attributes for filter ! | |
| Introduced | 1964 |
|---|---|
| Product type | Toaster pastry |
| Markets | United States |
| United Kingdom | |
| Ireland | |
| Parent company | Kellogg's |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2042509 |
About Pop-Tarts
Pop-Tarts is a brand of toaster pastries that the Kellogg Company introduced in 1964. Pop-Tarts have a sugary filling sealed inside two layers of thin, rectangular pastry crust. Most varieties are also frosted. Although sold pre-cooked, they are designed to be warmed inside a toaster or microwave oven.