Peter C. Verhoef
| Use attributes for filter ! | |
| Gender | Male |
|---|---|
| Books | Creating Value with Big Data Analytics: Making Smarter Marketing Decisions |
| Customer Value Management: Optimizing the Value of the Firm's Customer Base | |
| Multichannel Retailing: A Review and Research Agenda | |
| Consumer Informational Privacy: Current Knowledge and Research Directions | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1330429 |
