Obviously Awesome: How To Nail Product . . .
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| Google books | books.google.com |
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| Originally published | May 14, 2019 |
| Authors | April Dunford |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2098307 |
About Obviously Awesome: How To Nail Product . . .
You know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? . . .