New Product Forecasting
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| Google books | books.google.com |
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| Originally published | 2006 |
| Authors | Kenneth B Kahn |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2180163 |
About New Product Forecasting
Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industry cases and examples. . . .