Netnography: Redefined
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| Reviews | www.abebooks.com |
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| Published | May 15, 2015 |
| Authors | Robert V. Kozinets |
| Media actions | www.worldcat.org |
| Get book actions | www.worldcat.org |
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| ID | 4035391 |
About Netnography: Redefined
Social media and Internet data offer rich opportunities and vexing challenges for sociocultural research. Explaining and extending prior approaches, Netnography: Redefined is an indispensable guide to the understanding and conduct of Internet ethnography. ...