Managing Corporate Social Responsibility: A Communication Approach photograph

Managing Corporate Social Responsibility: A Communication Approach

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Originally published 2011
AuthorsSherry J. Holladay
W. Timothy Coombs
GenresThesis
Date of Reg.
Date of Upd.
ID1988657
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About Managing Corporate Social Responsibility: A Communication Approach


Corporate Social Responsibility (CSR) has become central to many businesses as they negotiate in an increasingly global marketplace. This book offers a strategic, communication-centred approach to integrating CSR into organizations, founded in stakeholder engagement and dialogue. . . .

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