Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage photograph

Infonomics: How To Monetize, Manage, And Measure Information As An Asset For Competitive Advantage

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Originally published August 31, 2017
Authors Douglas B. Laney
Date of Reg.
Date of Upd.
ID2134119
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About Infonomics: How To Monetize, Manage, And Measure Information As An Asset For Competitive Advantage


Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. . . .

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