Gerard Tellis
| Use attributes for filter ! | |
| Gender | Male |
|---|---|
| Born | Wikipedia |
| Education | Mumbai University (MU) |
| University of Michigan | |
| Books | How Transformative Innovations Shaped the Rise of Nations: From Ancient Rome to Modern America |
| Estrategias de Publicidad y Promocion | |
| Will & Vision: How Latecomers Grow to Dominate Markets | |
| ADVERTSG and PROMT STRAT and INTEL CASE CDRM PKG | |
| Effective Advertising: Understanding When, How, and Why Advertising Works | |
| Will Vision: How Latecomers Grow to Dominate Markets | |
| Unrelenting Innovation: How to Create a Culture for Market Dominance | |
| Advertising and sales promotion strategy | |
| Citations | 31,200 |
| H index | 66 |
| Affiliations | University Of Southern California |
| Interests | Innovation |
| Diffusion | |
| Social Media | |
| Advertising | |
| Pricing | |
| Publications | scholar.google.com |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1141377 |
Gerard Tellis Life story
Gerard J. Tellis is a professor of marketing, management, and organization, Neely Chair of American Enterprise, and director of the Center for Global Innovation, at the University of Southern California Marshall School of Business. ...
