George Sullivan

Getting your hands on the latest pair of sneakers can be difficult, and some people are now turning to jump to the technology in an attempt to the queue.

at the mention of the word "bot be fulfilled" to sneakerheads and probably You will, with a silent rage. This is because the automated programs are increasingly being used to help people hold of the latest limited edition kicks.

Popular brands such as Nike and Adidas, to publish regularly a Trainer with a celebrity or designer collaborations, often in relatively small numbers and the widespread expectation.

Buy the latest pair of "hype" - Trainer can also be lucrative. The Right design, which can be sold for huge mark-ups on the secondary selling sites. This is because the first of them is often not an easy task.

A few years ago, thousands of people descend on a high street shop on big release days, which often results in a tussle and trouble. But in these days of sneakerheads need to sign in to apps, lists and mailing, and discover scour The Internet for tidbits of information, if your desired Shoe on the market.

Even then, coaches, fans are sometimes entered in a raffle, the retailers, the Social Media . In some cases, buyers have to prove their fandom with images of your favorite couples. And only then will the winner be allowed in the actual shop. Once in there, You 'd better hope that your size is sold out, before You get to the counter. To get around

all of this, some have to buy on computer software, Trainer online. The Right bot can buy from The Internet for as little as £20.

You can then be programmed, with your name, address and Bank details, so that, as soon as the much anticipated drop is announced, the fans can hit go and The Program in the direction of the single-dealer systems, often bypassing their security and buy these sought-after Trainer .

Without an app, You could be stuck in a queue on the site, hitting refresh over and over again.

"Mark," not his real name, with bots is a "dirty Shoe secret." He admitted, to get a his hands on a pair of Jordan 5 trainers to keep You in The Shop .

The 31-year-old from Manchester , who are not called will said out of fear, which is placed in the black list, he had signed up for updates about the coach's dismissal.

"On The Thursday night everyone got an E-Mail to say that the coach would fall in the store on Friday. As soon as I got the E-Mail, it online, booked my Megabus ticket to London. "

Through The Night , to turn more and more people began and the atmosphere changed. He said, things started to be aggressive, when people jump started queue.

"in the end, I didn't think to do it. So I called a friend who has a pretty decent bot. I offered him an Extra £50-£100, to see if he could get me a few. On The Day of the retail trade, was, I think, £135 or 150£. The person I knew, bought 20 pairs and flipping them all for £600 per. "

He is not alone. Travis Scott Air Jordan 1 Hi OG-Trainer was, as the "coach of the season" by some. Fans can buy a pair in the shops for around £140.

However, the BBC found some for sale at the coaches convention, Crepe City in London, with a price of £1,400. You can find them online for upwards of £2,500.

And always a bot is not difficult. The Internet is littered with those developed specifically to the people, the trainers, the You want to help. At one point, You can buy a bot could do the work at a dealer in Apple's App Store for only £20.

"It is a big problem," says Franklin Boateng, also known as "King of Trainers", because his collection. He collects trainers for about 20 years, but says the big brands have now used The Practice . He says it is a big market for reselling in Asia.

"You don't have so many of the actual retailers. Some people to buy some women s sizes here. It could Yeezy Adidas, and You know that a lot of people in Asia, the figures doubled a lot of money for him, probably, or triple the amount You would pay in the UK. "

George Sullivan , The Only supplier of leads, a website dedicated to the discussion of all things coach. "In General, the reseller will be banned from the trade if they are not known, because the brands like simple," he says.

"You want people to be able to wear your shoes. It is just like people, the resale of tickets for concerts. It is not Fair . "

He says that young people at the age of 13 with programming knowledge are The Ones behind some of The Most sophisticated bots on the market.

A sophisticated bot was recently sold for approximately £1,500, because it was so good when buying shoes. He added that The Buzz around the release of the bot, reminded him of the publication of a rare pair of shoes.

"It was a limited edition and people were more sales of the bot, because it was so successful. "

Reebok, says it is trying to block the bots will be able to give the fans a Fair chance to get their hands on their coach. The company said it was an "ever-changing landscape" and the distribution partners were looking for "new methods of against The System ".

He said it was a "dedicated team with the task of ensuring that our technology as bulletproof as possible".

Meanwhile, Adidas said: "We will often limit purchases to one pair per consumer to get hold of so that every fan an equal and Fair chance limited edition designs. "

Nike did not respond to our request for comment, while Asics said it has no official comment at this time.