Fierce
Use attributes for filter ! | |
Active until | 2000 |
---|---|
Origin | London |
United Kingdom | |
Albums | Right Here Right Now |
Days Like That | |
Genres | Contemporary R&B |
Soul Music | |
Pop Music | |
Reviews | www.imdb.com |
Cast | Steve Backshall |
Episodes | EpisodesE06 · South AfricaMay 31, 2016 E05 · NamibiaMay 17, 2016 E04 · AustraliaMay 10, 2016 View 3+ more |
Record labels | Telstar Records |
Members | Chantel Alleyne; Aisha Peters; Sabrina Weathers |
Songs | SongsStart OverRight Here Right Now · 1999 You'll Never KnowRight Here Right Now · 1999 Sweet Sweet LoveSweet Love 2K · 2000 View 5+ more |
List | Start OverRight Here Right Now · 1999 |
Date of Reg. | |
Date of Upd. | |
ID | 2281595 |
About Fierce
This wildlife documentary is presented by BAFTA Award-winning English naturalist Steve Backshall. The show sees the host coming face-to-face with the world's most fierce animals as he travels to six countries, including Guyana, Namibia, Indonesia, Australia, South Africa and Mexico. On his journey, he comes across South America's largest carnivorous reptile, the Black Caiman, and elsewhere crosses paths with an inland taipan, the world's most venomous snake. Backshall meets with the local communities that live amongst the wild predators as they discuss survival tactics and fatal incidents. … MORE
Disney to buy remaining 33% stake in streaming service Hulu
... Since economies have reopened from pandemic-related lockdowns, competition for audience attention has been Fierce...
After Desmond Tutu, a time for new South African heroes
... And it is easy to understand why some South Africans might feel uncomfortable, even resentful, about the way these men - Fierce and uncompromising struggle heroes - have been repackaged as " cuddly" advocates of " rainbow-ism, " to be wheeled out, shorn of their righteous anger, for the delight of Western audiences, rock stars and royalty...
Coronavirus: The crowdfunding companies in order to survive
... Fierce Beer surpassed its crowdfunding goal in just one day So, what is it that inspired such generosity, is it simply the promise of free or services? I think, to recognize the people that we need to go to, to work together through this, says Ms Ho...
Christmas adverts - do they really work?
... It says UK consumers spend about £30bn in the so-called golden quarter leading up to Christmas, and competition to attract their attention is Fierce...
Christmas adverts - do they really work?
The John Lewis ad features an excitable dragon called Edgar
"I think Christmas ads are pretty good. They're not too commercial and they cheer you up," says 19-Year -old Johan Stone.
It seems to be a common view on a busy London shopping street, where I struggle to find anyone who dislikes them.
We're only a few weeks into November and the Christmas advertising campaign season is well under way, with big budget ads from John Lewis , Sainsbury's, Ikea and Amazon already gracing our screens and Social Media .
The lavish productions rack up millions of hits on sites such as YouTube.
They may be popular, but people are less sure about whether these ads actually benefit the big brands behind them.
"I enjoy them but they don't Make Me rush out to buy stuff," says Jeanette Sewell, who is retired. "I already know where I'm going to do my Christmas shopping and what I'm going to buy. "
Johan Stone thinks Christmas ads are "pretty good"At a time when many consumers are reining in their spending, this sort of reaction has raised Alarm Bells in Some quarters.
Festive campaigns typically cost in the millions, with most of that money being spent on buying advertising space. Last Year , John Lewis was said to have spent about £8m on its ad featuring Elton John playing his hit Your Song.
It led Apprentice star and business mogul Lord Sugar to call The Campaign a waste of money that would have "no Impact on Sales ".
John Lewis 's 2018 festive ad featured Elton JohnIt is true the ad came at the end of a particularly. But the retailer says The Campaign was an unmitigated success, attracting 50 million views across Social Media .
"Our ads always deliver an excellent return on investment at a time of Year that is critical for us, generally delivering 20 times The Return on our original spend," a spokeswoman tells the BBC.
Competition risingMarket research company Kantar also believes that Christmas ads benefit retailers.
It says UK consumers spend about £30bn in the so-called "golden quarter" leading up to Christmas , and competition to attract their attention is Fierce .
Aldi 's festive ads have featured the character Kevin the Carrot for The Past three yearsA great Christmas ad will help them cut through this noise and "sparks conversations", says chief growth officer, Jane Bloomfield.
Consumers also love them, she says, and they create merchandising opportunities. Note, which is based on the character in its ads.
"The Impact also isn't just At Christmas - it will set you up for the Year ahead. It is important to remind consumers of your brand at This Time of Year ," Ms Bloomfield says.
As for the big budgets, she says retailers will typically make back the costs of their Christmas ad in A Day during the busy festive period.
However, she admits not all ads will hit their intended target.
According to Kantar, a good Christmas ad should:
Amazon 's ad features singing packagesMs Bloomfield says that Amazon 's ad this Year is well made and a "real crowd pleaser", offering something for "young and old with humour and warmth".
In the ad people give each other gifts packaged in singing Amazon boxes, set to the soundtrack of Solomon Burke 's classic soul track "Everybody Needs Somebody To Love ".
She is less keen on Asda's offering, though, which features a young girl using her imagination to help Christmas wishes come true by capturing The Magic of the Northern Lights .
The ad has received positive reviews, with one newspaper calling it "adorable". But Kantar and others have complained it is hard to follow and doesn't really reinforce Asda's brand.
Some have said Asda's 2019 ad is confusingFor Some , the trend for lavish Christmas ads feels out of sync with The Times . We have seen a host of retailers announce closures over The Last few years, as more shopping shifts online. Other big retailers such as M& S - which has two ads out this Year - are in the midst of painful restructuring drives.
"In recent years retailers' advertising has become like the Space Race - who can spend more," says retail analyst Richard Hyman. "It doesn't sound like a very sensible way to run retail businesses that are by-and-large struggling. "
He doesn't dispute that Christmas is an important time of Year for retailers, but says it's hard to justify the sort of "lavish self-indulgent campaigns" we typically see.
Mr Hyman expects many will rein in spending this Year , and indeed Some already have.
M& S's festive clothing ad features people in Christmas jumpers dancing to The Song Jump Around by House of PainJohn Lewis is just running one festive ad this Year - which features Edgar, an excitable dragon - for both its John Lewis and Waitrose brands.
And Debenhams, which had to be rescued from administration by its creditors in May, tells the BBC that its 2019 festive ad was produced in-house "which has been a huge cost saving for The Business ".
That said, it seems highly unlikely that brands will pull back from releasing festive ads now the trend is well established. It has become an event for retailers, with the big brands all striving to outdo each other.
As Ms Bloomfield sums up: "There is a sense that if you didn't do one of these ads things would be worse For You . I think there is an element of fear of missing out. That's why brands try to stagger the release of their ads so they can achieve Maximum Impact . "
asda, debenhams, retailing, christmas, advertising, aldi, john lewis, companies, marks & spencer
Source of news: bbc.com