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Debenhams

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Web site www.debenhams.com
Stock price DEB
Disclaimer
Customer service00 44 20 7387 8723
Ceo Sergio Bucher
HeadquartersLondon
United Kingdom
FoundedLondon
United Kingdom
Date of Reg.
Date of Upd.
ID406004
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About Debenhams


Debenhams plc is a British multinational retailer operating under a department store format in the United Kingdom and Ireland with franchise stores in other countries. The company was founded in the eighteenth century as a single store in London and has now grown to 178 locations across the UK, Ireland and Denmark.

Boohoo hit as customers rush to return dresses

Feb 16,2020 2:43 am

Boohoo has warned full-year sales and profits will miss forecasts due to higher levels of clothing returns as people swapped loungewear for dresses.

The online retailer said it had sold an " exceptionally high" proportion of dresses in the quarter to November.

A Boohoo spokeswoman said people were more likely to return expensive clothing from its brands such as Karen Millen and Coast.

It added overseas delivery delays and higher shipping costs will hit profits.

sank 15% in reaction to the news.

Analysts at Zeus Capital also said shoppers had bought " significantly" more dresses recently compared to the relaxed clothing favoured during Covid lockdowns.

It said loungewear and active wear had " typically low return rates".

Boohoo also said: " Recent developments surrounding the Omicron variant could pose further demand uncertainty and elevated returns rates particularly in January and February. "

The government recently issued guidance that office workers should work from home if they can amid rising cases of Covid.

Boohoo now expects its full-year underlying earnings to grow by between 6% and 7%, compared to previous forecasts of a 9-9. 5% increase.

Sales are now set to grow by between 12% and 14%, far short of previous expectations of 20-25% growth.

Boohoo has expanded significantly in recent years.

It acquired Karen Millen and Coast in 2019, bought Warehouse The Following year and more recently took over the brand and website of failed Department Store chain Debenhams .



Source of news: bbc.com

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