Brick By Brick: How LEGO Rewrote The Rules Of Innovation And Conquered The Global Toy Industry
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| Google books | books.google.com |
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| Originally published | June 25, 2013 |
| Authors | David Robertson |
| Bill Breen | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2058048 |
About Brick By Brick: How LEGO Rewrote The Rules Of Innovation And Conquered The Global Toy Industry
LEGO is one of the world's best-loved and most familiar brands, adored by generations of children. What is less well known, though, is how close this iconic company came to total collapse in 2003. Brick . . .